Sales / Business Development Manager · Mid-level · ~5 yrs
Priyanka Nair
Senior Business Development Manager
Professional summary
B2B sales and business development manager with 5 years closing mid-market and enterprise SaaS deals across India and SEA. Consistently exceeds quota through disciplined prospecting, value-based negotiation and rigorous pipeline management in Salesforce and HubSpot. Owns full-cycle deals from lead generation to close, grows key accounts through expansion, and mentors SDRs on outbound that converts.
118%
Average quota attainment
₹11.6Cr
Net-new ARR closed
29%
Win rate (team avg 22%)
Skills
Selling
Pipeline & CRM
Growth
Enablement
Work experience
Business Development Manager · Cloudplane (B2B SaaS)
Aug 2022 – PresentBengaluru
- Carry a ₹4.2 crore annual quota and have attained 118% on average over three years, peaking at 134% in FY25 across mid-market and enterprise accounts.
- Closed ₹11.6 crore in net-new ARR across 63 deals, lifting average deal size 41% by shifting from single-product to platform negotiations.
- Built and managed a 4x-quota pipeline in Salesforce, holding win rate at 29% versus a team average of 22% through tighter MEDDIC qualification.
- Grew a book of 18 key accounts with a 117% net revenue retention via structured QBRs, upsell and renewal management.
- Mentored 3 SDRs and rebuilt the outbound cadence, raising their meeting-to-opportunity conversion from 18% to 27%.
Account Executive · Meridian Analytics
Jun 2020 – Jul 2022Remote
- Generated 60% of personal pipeline through self-sourced prospecting on LinkedIn Sales Navigator and targeted email, beyond marketing-qualified leads.
- Closed ₹5.3 crore in new business across two years and finished both years above 110% of quota.
- Reduced average sales cycle from 74 to 58 days by introducing a mutual action plan and earlier economic-buyer engagement.
Featured projects
A reusable B2B prospecting playbook adopted across the 9-person SDR team.
- Codified ICP scoring, multi-touch cadences and objection scripts in HubSpot, lifting team pipeline creation 34% in one quarter.
Education
MBA — Sales & Marketing
2020Symbiosis Institute of Business Management, Pune
Specialization in B2B marketing · Merit scholarship
Certifications
Salesforce Certified Administrator
Salesforce · 2023
MEDDIC Sales Certification
MEDDIC Academy · 2022
See the work in 3D
Explore Priyanka's interactive WebGL portfolio — projects, skills and a way to get in touch.