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Ananya Deshmukh

Graphic / Brand Designer (Entry-Level)

Pune, India • +91 98220 47193 • ananya.deshmukh.design@gmail.com • linkedin.com/in/ananya-deshmukh-design

Portfolio: www.eliorexa.com/portfolio/graphic-brand-designer-fresher

Professional Summary

Visual communication graduate who turns a brand brief into a coherent visual identity — logo, type system, colour and layout — then carries it into scroll-stopping social creatives. Fluent in Adobe Photoshop, Illustrator and Figma, with a typography-first eye and a growing motion-design practice. Built a full brand case study and a 30-piece social campaign, showcased on an interactive 3D portfolio.

Skills

Design tools: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Figma, After Effects (motion)

Branding: Visual identity, Logo design, Brand guidelines, Colour systems, Moodboarding

Craft: Typography, Layout & grids, Social creatives, Print & packaging, Iconography

Workflow: Design briefs, Moodboards, Prototyping (Figma), Asset handoff, Brand consistency

Core Competencies

Adobe Photoshop · Illustrator · branding · typography · layout · visual identity · social creatives · Figma · motion · Graphic Designer

Work Experience

Graphic Design Intern — Indigo & Salt Studio

Jan 2026 – May 2026

Pune

  • Designed 40+ social creatives in Photoshop and Illustrator across 3 client accounts, lifting average post engagement 22% against the previous quarter.
  • Built a reusable Figma template kit for Instagram stories and carousels, cutting creative turnaround time from 2 days to 4 hours.
  • Refreshed a cafe brand's visual identity — wordmark, colour palette and menu layout — adopted across print and packaging.
  • Animated 8 short motion graphics in After Effects for reels, contributing to a 1.4x rise in saves and shares.

Projects

Maandhara — tea brand identity — 24-page brand book

End-to-end visual identity case study for a fictional single-estate tea brand.

  • Developed a complete brand system in Illustrator — logo, custom typography pairing, colour story and packaging mockups — documented in a 24-page guideline deck.
  • Designed label and box layouts with a modular grid, keeping the identity consistent across 6 SKUs.

Tech: Branding, Visual identity, Typography, Illustrator

Interactive 3D Portfolio — Live showcase

WebGL portfolio built on Eliorexa, the centerpiece of this résumé.

  • Curated a motion-led showcase of branding and social work with a reactive 3D hero, reduced-motion safe and tuned for fast mobile load.
  • Art-directed every case-study cover and chip in a single violet-accented visual system for a cohesive first impression.

Tech: Motion, Art direction, Figma, Layout

Education

B.Des Communication Design

2026

MIT Institute of Design, Pune

Distinction · Coursework: Typography, Branding, Visual Communication, Motion Design

Certifications

  • Graphic Design Specialization — CalArts (Coursera) (2025)
  • Adobe Certified Professional — Photoshop — Adobe (2025)